Friday, May 14, 2010
Networking
It is naturally natural that we strive for the better. A more comfortable shelter, a more assisting tool kit, a more systematic government these are among the few things which has evolved in the course of evolution of human beings. Our cognitive ability is designed to survive and pass on the "surviving" traits to our offsprings. Natural selections sort out the more prefered traits from the less prefered ones due to which the entity deploying this trait is extinct.
In the world of commercial and capitalism, where goods are valued with nominal, those with the most money will win in this natural selection process. They will grow and get strongger and eventually pass on these traits to the offsprings. Although once in a while we hear stories of millionaires who hit the rock bottom. As much as the law seems to be clear cut and self evident just as much as it is not factual. It is unfair and baseless to say that everybody needs to get rich in order to get richer. This theory is legitimate to the degree that people who are surrounded by rich peolple tend to absorb and adapt the mentality and attitude of these billionaire people and thus tend to generate the same amount of the result as the person from whom the example was followed. To lesser degree is that it provides more possibilities within this network which might bring benefit to one or both party linked to the network.
While many of the rich people are born into networks of the rich and famous, fact is most of the rich people are not. In fact, they get their way in to this network by establishing their names, their brand, and their persona.
Why would you pay so much for a Madonna concert whilst you can pay half for a better singer in a local night pub. Madonna is a classic and cliche example of a person who seems to have that great amount of luck. Not much of a singer as she is, it did not hinder her to top the chart and to out sell her ticket concert and thus cashing in piles and piles of cash. Because she has contacts, because she has a group of support system and network which is solid strong. That is the key. How do you build your support system and network?
By building your name, by building your brand, by building your integrity. Stick to something which represents yourself that makes you memorable. Be charming. This group of people who like you will introduce to other group of people who like who then will want to work with you, collaborate with you, and thus help you building your empire. And that how it works and has been.
People have different expertise and people are prone to be subjective, if we are not,... Trust me Madonna would have not been famous for being a singer.
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